HEY — A delightfully fresh take on email + calendar, from 37signals Overview & Contact Data

HEY is an email and calendar service from 37signals, the company behind Basecamp and Highrise, that rethinking email by treating messages as part of a calmer daily workflow rather than a noisy inbox. The site explains that Gmail, Outlook, and Apple have taken their eye off the ball, and HEY offers a designed email experience where email feels more personal, organized, and easier to control. The service is aimed at professionals, small teams, founders, and anyone who spends their day managing emails without constant interruptions. It presents a way email can support work without forcing users to chase every message, separate emails dedicated to urgent updates from background noise, and keep conversations, projects, and scheduling in one place. HEY also positions itself around email care, giving readers a letter email style of communication that respects attention and reduces the pressure of an always-open inbox. What makes HEY notable is its focus on simplicity, privacy, and a subscription model that avoids ads and tracking. The platform combines inbox management, calendar, contacts, and scheduling tools into a single workspace, so users can plan meetings, handle requests, and keep important messages visible without jumping between apps. For people who want a cleaner alternative to mainstream mail clients, HEY offers a practical answer to how email deserves to be handled in modern work. The site’s tone is direct and opinionated, appealing to readers who are tired of inbox overload and want a more intentional email experience. It is especially useful for business owners, executives, and teams who need a dependable CEO email setup without complicated filters, endless tabs, or cluttered interfaces.